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Tuesday, November 27, 2007

Build it and they will come? Pt 3






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Build it and they will come might be true in the phyical world, but is it true in the online virtual world?

This is the third article in a series of articles that attempts to answer that exact same question You can find Part 1 and Part 2 below

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Combining article marketing, and social bookmarking is just one way you can build your site in a traffic friendly way. However, you have to make a clear reason for them to want to socially bookmark your site. It has to be something that they'd want to show others. So you want to build a site that is user friendly, and traffic friendly. setting up "reminders" at the bottom of each page that people can bookmark your site is a good start. But the content of your site must be good enough, and unique enough for it to stand out. Unless your website does something to differenciate already, you're going to have to find some unique way to catch your viewer's attention.

What about video? If you can create a video related to your site, or create a video on your site, and relate it to your promotions, you will improve the quality of your site. Not only will this make people more likely to want to add it to digg, and other social bookmark sites, but you will get more people coming to your page if you do it right. Simply make a video, and in the description box put a link to your website. In the video itself, you can mention your site a couple times, at the beginning, and at the end. Now submit your video to google video, youtube, yahoo video, msn video, myspace video, vsocial.com, etc. You will have tons of traffic comming from these places. See, using video is yet another way of "webbing" your site out to other highly populated (or as they say online "trafficed") areas.

Now you can cfcreate more videos, or break 1 video down into a few parts. Then you can use your video to "reply" to youtr first one. and you can use the description box to make a link to the first video as well as to your blog. This way people that see your first video, can see the 2nd video. There can be visitors that might see one but not th eother... by allowing them to see both, you keep their interest, and you get more video views. Some people search by "video views"! so the videos with more views will get more than those with less, with all other things being equal. Now if you have a subscriber list, you might want to send them to the video so you can get more views, which will lead to more views later on.

If you don't have any subscribers, you need to start collecting them. Iyour customers might forget about your site, or not be able to find it again, and WANT to come back... You need to start taking their email so you can give them the lattest info and give them a chance to come back to your site., as well as provide them more information. You can network within the video sites depending on the site.. this way you can add more friends, have people subscribe to your videos (and be notified when you have a new video), and you can send them messages.

If you do this, and network well, you will start to get more subscribes and more views, and better ratings on your video.

If you build your site, and web it around linking yourself from other popular sites, and effectively use web 2.0 methods... they will come.










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